News
March 26, 2018New Social Marketing Campaign Launch! The “Promoting Healthier Decision Project” to address confidential HIV/Hepatitis C testing for young men who have sex with men (YMSM)!
In Own Our Voices (IOOV) invites you to join us for the reveal of IOOV’s new social marketing campaign and program, “The Promoting Healthier Decisions Project”. This campaign was created to provide messaging from and to YMSM communities that promote healthier decisions to help increase awareness and education of HIV and other STI testing, treatment and other prevention strategies. A focus on young men of color who have sex with men who are disproportionately impacted by HIV and other STIs. Throughout the Capital Region, the campaign will be featured on 10 bus shelters, 4 billboards, and 25 bus interior cards, as well as, on social media platforms.
The Project is funded by The NYS Department of Health and AIDS Institute.
