News

April 26, 2017

Juliana Warren Promoted at Potratz Advertising

Juliana Warren has been promoted from Apprentice to Digital Marketing Coordinator at Potratz Advertising in downtown Schenectady.

Warren’s new role will include building digital campaign strategies and working with Google AdWords, Google Analytics, Bing, and Facebook to optimize all digital accounts. She will also be planning and analyzing budgets for each client and consistently providing innovative ideas that will drive more results.

Juliana Warren began her career at Potratz Advertising as an apprentice in December 2016. While her focus has primarily been helping the Digital Performance Managers at the agency, she has also assisted the account services team with planning, and the internal marketing team with copywriting. “Juliana always keeps herself busy and is very motivated,” stated Ali Mesick, Marketing Communications Manager at Potratz Advertising.

“I’ve already learned so much throughout my time at Potratz,” said Warren. “I’m excited to grow more with the company and continue working with such hard working people.”

Juliana Warren graduated SUNY New Paltz in 2013 with a Bachelor of Arts in communications, concentrating in radio and television production.