News

January 3, 2024

Albany FireWolves Announce Partnership with DICK’S House of Sports

The Albany FireWolves of the National Lacrosse League (NLL) today announced DICK’S House of Sport – Latham, NY as the presenting sponsor of the AFW School Program for the 2023-24 and 2024-25 NLL seasons. This partnership will include FireWolves player appearances in store, in-game features, as well as DICK’S House of Sport – Latham, NY’s support at player school visits.

“We are excited and proud to call DICK’S House of Sport – Latham, NY a partner,” said Phil Bardsley, Director of Corporate Partnerships for the Albany FireWolves. “DICK’S House of Sport – Latham, NY and the Albany FireWolves have a shared mission of putting the Capital Region community first. The future of this partnership is bright.”

The Albany FireWolves are currently in their third NLL season playing in the Capital Region and have made it a priority to increase their outreach to local schools. The AFW School Program presented by DICK’s House of Sport averages 10-15 school visits a month and reaches 300-500 students. During the visits, FireWolves players teach students about the basics of lacrosse and about the team. The program visited 50 schools during the 2022-23 season and will reach even more during the 2023-24 season including 12 new schools. The AFW School Program presented by DICK’s House of Sport’s mission is to have players become an integral part of the community and create excitement around the FireWolves.

“DICK’S House of Sport is very excited to be a part of the growing community surrounding the Albany FireWolves,” said Jared DeGroff, Marketing Manager at DICK’S House of Sport – Latham, NY. “As we learned about the AFW’s involvement and dedication to their community it was an absolute no-brainer that we can work together to help spread awareness about the importance of youth sports in our area.”

To learn more about how to get your school involved with the AFW School Program contact: cassie@albanyfirewolves.com or visit: https://albanyfirewolves.com/community/albany-firewolves-school-programs/

For more information regarding tickets, visit www.albanyfirewolves.com or call/text the FireWolves front office at 518-362-4900.