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November 16, 2021Times Union Surpasses 2.3 Million Pageviews for New Hudson Valley Section
The Albany Times Union announced that it has exceeded 2.3 million online pageviews for its coverage of the Hudson Valley and Catskills, just seven months after expanding its footprint south of the Capital Region.
The Times Union hired news veteran Tracy Ziemer last year to lead its Hudson Valley section, which launched in April 2021. Through the additions of Ziemer as editorial director and four additional journalists — Cloey Callahan, Nicole Davis, Joanne Georges, and Alexandra Zissu — the Times Union has produced more than 500 articles dedicated solely to the new coverage area and gained more than 21,000 e-newsletter subscribers.
“Our decision to move further into the Hudson Valley has already proven to be a successful one. But the most important thing is that the expansion is resonating in a big way with our readers,” said Casey Seiler, editor-in-chief of the Times Union. “Reaching 2.3 million pageviews is a testament to our newsroom staff, who work tirelessly to deliver trusted local journalism. Our goal has been to widen our impact in the Hudson Valley by reporting on the issues that matter, talking with the region’s newsmakers and tastemakers, and shining a light on the area’s vast recreational activities. We’re excited to build on that success and eager to hear more from our readers about their experiences in the Hudson Valley.”
Ziemer joined the Times Union in October 2020. She previously held editorial and content strategy roles at CNN, CNN Business, Food & Wine, and ABCNEWS.com. Ziemer’s deep understanding of the Hudson Valley region is complemented by her personal interests, which include gardening, hiking the Catskills, and tinkering with her 19th century home in Dutchess County.
“It’s the people that make the Hudson Valley such a special place. We’re listening to their stories, their interests and their concerns to guide our content,” Ziemer said. “The growing accessibility of news through digital channels gives us a platform to tell those stories to a wide audience. And this is just the start. As we continue to chronicle the Hudson Valley, we plan to explore potential partnerships and other ways to expand our reach even further.”
